Strategy
15 Aug 2026 · 1 min read

Podcast Speed-Run: Launching in One Week

The compressed launch timeline — what to cut, what to keep, and when it makes sense.

The compressed launch timeline — what to cut, what to keep, and when it makes sense.

The landscape

When it comes to the minimum viable launch, sequenced, the details matter. Here's what the evidence and practitioner experience point to:

  • Day 1: niche decision + name + format — the three decisions that block everything else.
  • Day 2: show description + cover art (AI-generated) + hosting/feed setup — the directory assets.

What actually works

When it comes to the minimum viable launch, sequenced, the details matter. Here's what the evidence and practitioner experience point to:

  • Day 3–4: produce 3 episodes + trailer — the launch inventory.
  • Day 5: submit to Apple and Spotify (the directories that matter most); build the launch plan while approvals process.

Putting it into practice

When it comes to the minimum viable launch, sequenced, the details matter. Here's what the evidence and practitioner experience point to:

  • Day 6–7: long-tail directories + announcement posts + launch.
  • Speed-running works when the niche and format are clear — don't compress the thinking; compress the production.

Key takeaways

  • Day 1: niche decision + name + format — the three decisions that block everything else.
  • Day 5: submit to Apple and Spotify (the directories that matter most); build the launch plan while approvals process.
  • Speed-running works when the niche and format are clear — don't compress the thinking; compress the production.

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